Referral marketing guide
Klaviyo Referral Program: Setup, Flows and Email Copy
A Klaviyo referral program works like this: your referral app creates the links, codes and rewards, and Klaviyo sends the messages around…
· 20 min read
BLOOP blog
Referral & affiliate marketing playbooks for Shopify
Guides, examples and benchmarks to grow your store through word of mouth and partners.
More articles
Affiliate marketing guide
Affiliate Program Terms and Conditions: Clauses and Template
Affiliate program terms and conditions are the written agreement that tells affiliates how you track sales, what you pay, when you pay…
· 18 min read
Referral marketing guide
Black Friday Referral Campaign: A BFCM Playbook for Shopify
A Black Friday referral campaign works best when you plan it as a six-week project, not a four-day sale: invite past customers…
· 17 min read
Referral marketing guide
Tiered Referral Program: How to Design Tiers That Pay Off
A tiered referral program pays a referrer more as their number of successful referrals grows: for example $5 for each of the…
· 17 min read
Affiliate marketing guide
Affiliate vs Influencer Marketing: Which Fits Your Store?
Affiliate marketing is a payment model: a partner gets a tracked link and earns a commission on each sale it drives. Influencer…
· 18 min read
Affiliate marketing guide
How to Find Affiliates for Your Shopify Store: 7 Sources
To find affiliates for your Shopify store, start with people who already know your products (customers, email subscribers and creators who tag…
· 18 min read
Referral marketing guide
Free Referral Program for Shopify: What You Can Run for $0
Yes, you can run a free referral program for Shopify, and there are three ways to do it: hand out discount codes…
· 15 min read
Referral marketing guide
How to Calculate Referral Program ROI (With a Worked Example)
Referral program ROI is the profit your referred orders generate, minus everything the program costs you, divided by what it costs you.…
· 23 min read
Referral marketing guide
Double-Sided Referral Program: Rewards, Math and Examples
A double-sided referral program rewards both people in a referral: the existing customer who shares (the referrer) and the new customer who…
· 17 min read
Affiliate marketing guide
Affiliate Commission Rates for Shopify Stores: How to Set Them
The right affiliate commission rate for a Shopify store is the one that gives away only a fraction of the profit on…
· 18 min read
Affiliate marketing guide
What Is Affiliate Marketing? A Guide for Shopify Merchants
Affiliate marketing is a performance-based channel where you pay independent partners a commission when their audience buys from your store. The partner…
· 15 min read
Affiliate marketing guide
Best Shopify Affiliate Apps in 2026: 9 Compared
The best Shopify affiliate app depends on what you need most. Pick BLOOP if you want affiliates and customer referrals in one…
· 20 min read
Turn happy customers and creators into your growth engine
BLOOP runs your referral program and your affiliate program side by side, inside Shopify.