How a US Designer Fashion Concept Store Grew Referral Revenue 58% with a 15% Reward
A US designer fashion concept store has run a referral program with BLOOP since June 2025. Over the last six months its referral revenue grew 58%, and the numbers below show how.
referral revenue growth
+58%
Jun ’25 to Oct ’26
Rewards used
34%
Friends who ordered again
2%
Friend reward
15% off
Referral revenue growth
+58%
Rewards used
34%
Friends who ordered again
2%
Friend reward
15% off
Referral revenue index by month
Month by month, Jun ’25 to Oct ’26
Best month · Jun ’26
100
Full monthMonth in progress (to 2026-10-05)Index: best month = 100View the index as a table
Monthly referral revenue index for Designer fashion, Jun ’25 to Oct ’26, where the best month (Jun ’26) equals 100.
Month
Referral revenue index
Jun ’25
9
Jul ’25
62
Aug ’25
8
Sep ’25
14
Oct ’25
4
Nov ’25
22
Dec ’25
30
Jan ’26
18
Feb ’26
46
Mar ’26
9
Apr ’26
18
May ’26
86
Jun ’26
100
Jul ’26
0
Aug ’26
0
Sep ’26
0
Oct ’26 (in progress)
0
About the store
The concept store sells men’s and women’s clothing, shoes and accessories from designer and emerging fashion labels, with international delivery.
The program
A US designer fashion concept store runs a double-sided referral program in BLOOP, with the first referral orders arriving in June 2025. The customer who refers and the friend they invite each get 15% off.
Results
In the last six full months (April to September 2026), referral revenue was 58% higher than in the six months before.
34% of the friends who received the 15% reward used it on an order.
2% of referred friends came back and placed at least one more order after their first referral purchase.
The chart shows monthly referral revenue as an index, where the best month equals 100.
To keep this merchant’s business data private, the store is not named and results are shown as percentages and indexes only. Percentages are based on orders attributed to BLOOP referrals, excluding cancelled and refunded orders. Figures are current to 5 October 2026.