How an Italian Women's Fashion Boutique Gets 21% of Referred Friends to Order Again
An Italian women's fashion boutique has run a referral program with BLOOP since July 2025. 21% of the friends it referred went on to order again, and the numbers below show how.
of referred friends ordered again
21%
Jul ’25 to Oct ’26
Friends who ordered again
21%
Friend reward
10% off
Rewards used
50%
Friends who ordered again
21%
Friend reward
10% off
Referral revenue index by month
Month by month, Jul ’25 to Oct ’26
Best month · Apr ’26
100
Full monthMonth in progress (to 2026-10-05)Index: best month = 100View the index as a table
Monthly referral revenue index for Women's fashion boutique, Jul ’25 to Oct ’26, where the best month (Apr ’26) equals 100.
Month
Referral revenue index
Jul ’25
14
Aug ’25
0
Sep ’25
0
Oct ’25
0
Nov ’25
0
Dec ’25
0
Jan ’26
0
Feb ’26
0
Mar ’26
0
Apr ’26
100
May ’26
95
Jun ’26
22
Jul ’26
81
Aug ’26
12
Sep ’26
28
Oct ’26 (in progress)
3
About the store
The boutique sells elegant, Italian-made women’s clothing with new collections every week and a personal shopping service.
The program
An Italian women’s fashion boutique runs a double-sided referral program in BLOOP, with the first referral orders arriving in July 2025. The friend gets 10% off and the customer who refers them gets €5 off.
Results
50% of the friends who received the 10% reward used it on an order.
21% of referred friends came back and placed at least one more order after their first referral purchase.
The chart shows monthly referral revenue as an index, where the best month equals 100.
To keep this merchant’s business data private, the store is not named and results are shown as percentages and indexes only. Percentages are based on orders attributed to BLOOP referrals, excluding cancelled and refunded orders. Figures are current to 5 October 2026.