How an Italian Sicilian-Food Store Turns 47% of Referral Rewards into Orders
An Italian Sicilian-food store has run a referral program with BLOOP since July 2025. 47% of its referral rewards end up used on an order, and the numbers below show how.
of referral rewards used
47%
Jul ’25 to Oct ’26
Friends who ordered again
6%
Friend reward
20% off
Rewards used
47%
Friends who ordered again
6%
Friend reward
20% off
Referral revenue index by month
Month by month, Jul ’25 to Oct ’26
Best month · Mar ’26
100
Full monthMonth in progress (to 2026-10-05)Index: best month = 100View the index as a table
Monthly referral revenue index for Sicilian specialty foods, Jul ’25 to Oct ’26, where the best month (Mar ’26) equals 100.
Month
Referral revenue index
Jul ’25
4
Aug ’25
0
Sep ’25
0
Oct ’25
3
Nov ’25
13
Dec ’25
64
Jan ’26
10
Feb ’26
0
Mar ’26
100
Apr ’26
8
May ’26
0
Jun ’26
8
Jul ’26
3
Aug ’26
0
Sep ’26
0
Oct ’26 (in progress)
0
About the store
The store prepares arancini, rosticceria and Sicilian pastries in its own kitchens and ships them chilled or frozen across Italy.
The program
An Italian Sicilian-food store runs a double-sided referral program in BLOOP, with the first referral orders arriving in July 2025. The customer who refers and the friend they invite each get 20% off.
Results
47% of the friends who received the 20% reward used it on an order.
6% of referred friends came back and placed at least one more order after their first referral purchase.
The chart shows monthly referral revenue as an index, where the best month equals 100.
To keep this merchant’s business data private, the store is not named and results are shown as percentages and indexes only. Percentages are based on orders attributed to BLOOP referrals, excluding cancelled and refunded orders. Figures are current to 5 October 2026.
