How a US CBD Oil Brand Turns 65% of Referral Rewards into Orders
A US CBD oil brand has run a referral program with BLOOP since August 2025. 65% of its referral rewards end up used on an order, and the numbers below show how.
of referral rewards used
65%
Aug ’25 to Oct ’26
Friends who ordered again
5%
Friend reward
50% off
Rewards used
65%
Friends who ordered again
5%
Friend reward
50% off
Referral revenue index by month
Month by month, Aug ’25 to Oct ’26
Best month · Dec ’25
100
Full monthMonth in progress (to 2026-10-05)Index: best month = 100View the index as a table
Monthly referral revenue index for CBD oils, Aug ’25 to Oct ’26, where the best month (Dec ’25) equals 100.
Month
Referral revenue index
Aug ’25
33
Sep ’25
85
Oct ’25
64
Nov ’25
45
Dec ’25
100
Jan ’26
0
Feb ’26
0
Mar ’26
61
Apr ’26
0
May ’26
56
Jun ’26
24
Jul ’26
18
Aug ’26
0
Sep ’26
7
Oct ’26 (in progress)
0
About the store
The brand sells CBD isolate oils with zero THC, focused on quality at a low cost per milligram.
The program
A US CBD oil brand runs a double-sided referral program in BLOOP, with the first referral orders arriving in August 2025. The customer who refers and the friend they invite each get 50% off.
Results
65% of the friends who received the 50% reward used it on an order.
5% of referred friends came back and placed at least one more order after their first referral purchase.
The chart shows monthly referral revenue as an index, where the best month equals 100.
To keep this merchant’s business data private, the store is not named and results are shown as percentages and indexes only. Percentages are based on orders attributed to BLOOP referrals, excluding cancelled and refunded orders. Figures are current to 5 October 2026.