How a German Smart Plant-Care Brand Turns 69% of Referral Rewards into Orders
A German smart plant-care brand has run a referral program with BLOOP since August 2025. 69% of its referral rewards end up used on an order, and the numbers below show how.
of referral rewards used
69%
Aug ’25 to Oct ’26
Friends who ordered again
7%
Friend reward
10% off
Rewards used
69%
Friends who ordered again
7%
Friend reward
10% off
Referral revenue index by month
Month by month, Aug ’25 to Oct ’26
Best month · May ’26
100
Full monthMonth in progress (to 2026-10-05)Index: best month = 100View the index as a table
Monthly referral revenue index for Smart gardening devices, Aug ’25 to Oct ’26, where the best month (May ’26) equals 100.
Month
Referral revenue index
Aug ’25
50
Sep ’25
16
Oct ’25
31
Nov ’25
58
Dec ’25
45
Jan ’26
43
Feb ’26
30
Mar ’26
47
Apr ’26
21
May ’26
100
Jun ’26
32
Jul ’26
4
Aug ’26
19
Sep ’26
32
Oct ’26 (in progress)
0
About the store
The brand sells plant sensors that measure moisture, light, nutrients and temperature and send care tips to an app, for indoor plants, balconies and gardens.
The program
A German smart plant-care brand runs a double-sided referral program in BLOOP, with the first referral orders arriving in August 2025. The friend gets 10% off and the customer who refers them gets 15% off.
Results
69% of the friends who received the 10% reward used it on an order.
7% of referred friends came back and placed at least one more order after their first referral purchase.
The chart shows monthly referral revenue as an index, where the best month equals 100.
To keep this merchant’s business data private, the store is not named and results are shown as percentages and indexes only. Percentages are based on orders attributed to BLOOP referrals, excluding cancelled and refunded orders. Figures are current to 5 October 2026.