What Is Affiliate Marketing and How to Get Started
Affiliate marketing is a marketing model in which third-party publishers promote a merchant’s goods or services and receive a percentage of the sales or web traffic generated as a result. It is typically considered a key part of modern digital marketing.
Affiliate marketing appeals to businesses because it enables them to meet their marketing goals at a low cost. It benefits affiliates by allowing them to earn income simply by promoting products they use and enjoy. Generating affiliate income requires developing a platform and building an online audience. In addition, it’s essential to stay current with affiliate marketing industry trends. New technologies such as generative AI, social platforms such as TikTok, and shifts in consumer behavior over time will change how you interact with your audience and how they react to you.
Keep reading to explore this career path, how affiliate marketing works, and how to begin your affiliate marketing journey. If you’re ready to start building skills in this field, consider enrolling in the Meta Social Media Marketing Professional Certificate.
Hien Tran
Hien Tran is a Product Marketing specialist at Bloop, where she translates product features into growth-driven solutions for Shopify merchants. By combining market insights with clear messaging, Hien ensures that store owners not only understand Bloop’s value but also know how to apply it to boost revenue, loyalty, and customer acquisition.